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'My eyebrows used to drop by lunchtime until getting the best brow product for 17'

This clear brow wax lifts, shapes and locks every hair into place from morning until night - and it's currently on sale

[lauren smiling at the camera with defined eyebrows]

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A wax that shopping writer Lauren uses to keep her eyebrows in place all day is on sale right now(Image: Lauren Codling)

Keeping eyebrows looking polished can take more than just a regular wax appointment and a good brow pencil. To keep arches perfectly in place from morning to evening, adding a brow wax or styling primer to routines can make all the difference and my current favourite is now on sale.

Anastasia Beverly Hills' Brow Freeze Extreme Hold Laminated Look Sculpting Wax is currently available for less at Lookfantastic. Usually 23, shoppers can save 22% with the discount code FLASH22, bringing the price down to 17.94.

I've had this brow wax in my makeup rotation for just over a year now, and it's easily one of the best products I've tried for keeping my brows looking their best. Rather than simply filling sparse areas, it lifts, shapes and locks every hair into place, creating that full, fluffy laminated brow effect that stays put for hours.

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The formula is completely clear, making it suitable for every brow colour, and it works brilliantly whether users prefer to wear brows alone or pair it with a pencil or powder for extra definition and texture. It also does a great job of taming unruly hairs, gripping them into place without leaving brows feeling crunchy, stiff or flaky.

I reach for it most days because it genuinely helps my brows look polished from morning until night. Once applied, I rarely have to think about them again, even on busy days when I'm constantly on the go.

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17.94

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Product Description

The Anastasia Beverly Hills Brow Freeze Primer offers extreme-hold to keep brows frozen in place all day.

One thing worth noting is that the wax doesn't come with a spoolie brush, so shoppers will need to pick one up separately (like these ones from Amazon). Once that's sorted, swirl the spoolie into the product, brush it through brows and shape the hairs into the desired style before allowing the formula to set.

Beyond Anastasia Beverly Hills, another eyebrow product I swear by is Victoria Beckham Beauty's BabyBlade Eyebrow Pencil (33). Its ultra-fine tip makes it incredibly easy to mimic individual brow hairs, so I can shape and fill my brows exactly how I like without overdoing them.

However, I'm not the only fan of the Brow Freeze Sculpting Wax. One happy shopper shared: "My go-to gel, keeps my brow hairs (that grow in a downward direction) in place all day."

[Anastasia Beverly Hills brow freeze before and after pics]

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Anastasia Beverly Hills shoppers say the Brow Freeze provides exceptional hold and definition, keeping brows in place all day(Image: Anastasia Beverly Hills/Lookfantastic)

Meanwhile, a second piped up: "I have tried lots of premium brand brow products previously to purchasing this one. I am now using my third jar. Amazing product, long lasting whilst providing very natural looking perfect brows."

And a third chimed in: "This is the only brow gel I use ever since. My brows stay perfect ALL day, and I'm obsessed." And someone else remarked: "Utterly spectacular. I have bought this three times now.

"It has just the right amount of hold, not sticky and doesn't feel too stiff. I use it on all my clients. It easily helps me style clients' brows into their desired shape, be it dainty or a more fluffy brow."

However, as with all beauty products, it isn't for everyone. This person said: "Good wax but makes your brows look wet, I much prefer the Anastasia Freeze Brow Gel."

On a brighter note, this Brow Freeze Sculpting Wax devotee wrote: "I brought this a few times now, the best eyebrow product and the only one you'll need."

Anastasia Beverly Hills on How to Achieve the Seasons Top Trends

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