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Mobile Measurement & Deep Linking Platform | Branch Skip to content
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Every click accounted. Every dollar proven.

Branch provides unparalleled mobile measurement and attribution for 3.5B users, backed by AI-enhanced linking for all the journeys

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Trusted by 100,000 brands since 2014

Image illustrating how branch can help get your more clicks [Image illustrating how branch can help get your more clicks]
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No guessing, just growth

MEASUREMENT

Trust the full journey, from first touch to conversion.

Connect every touchpoint paid, organic, email, web, app with data you can actually defend.  Branch helps prove ROI, protect your budget, and scale what's working with confidence. No blind spots. No guesswork.

Performance
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DEEP LINKING

Every tap lands exactly where it should.

Deep links seamlessly route users into your app from email, social, ads, web, and SMS. Branch handles 6,000+ edge cases so your customer experience never breaks. Drive up to 3x higher lifetime value (LTV) by removing friction from the user journey.

Engagement
This graphic illustrates an omnichannel marketing ecosystem where Email, SMS, Social, and Ad campaigns all converge to drive traffic to a central app or platform. It highlights how deep linking seamlessly connects different user touchpoints - like an influencer post or a re-engagement email - into a unified customer journey. [This graphic illustrates an omnichannel marketing ecosystem where Email, SMS, Social, and Ad campaigns all converge to drive traffic to a central app or platform. It highlights how deep linking seamlessly connects different user touchpoints - like an influencer post or a re-engagement email - into a unified customer journey.]

AI TOOLING

Meet Ivy, an AI tool built to think like a marketer.

Ivy runs on your first-party data to deliver personalized recommendations that go beyond generic insights. Automate links and QR codes at scale, get answers to complex questions instantly, and know your data is never used to train our AI models.

Ivy
This graphic illustrates an AI-driven analytics workflow where raw performance data - specifically paid channel metrics and install trends - is ingested and processed by the "Ivy" engine. [This graphic illustrates an AI-driven analytics workflow where raw performance data - specifically paid channel metrics and install trends - is ingested and processed by the "Ivy" engine.]

The proof is in theplatform

Growth-oriented teams trust Branch for performance they can measure.

82%
Reduction in fraudulent installs
180%
REVENUE GROWTH
85%
increase in app installs
650%
app revenue growth
26%
increase in YoY retention
3X
higher app engagement

A lot of the value that Branch offers for us comes back to connectivity understanding where our customers are and how were adding value. What sets Branch apart are the people we work with. They understand our challenges and goals, and not only partner with us with what we need from them but come to the table with ideas and strategies for us to take forward. The folks care about what were trying to accomplish and deeply understand the nuances of our business.

Daniel Joseph Headshot Image [Daniel Joseph Headshot Image]

Daniel Joseph

Vice President, Global Product Management, DTC, Warner Bros Discovery

Branch has essentially made our lives easier. The team, company, and people we interact with on a day to day basis have continued to be incredibly solution-oriented, helpful, productive partners for us. Branchs greatest superpower is approaching everything they do from a care and a passion around the mobile experiences and mobile ecosystems. They look holistically at the space and thats served them well in building trust and an understanding.

Andrew Touchstone Headshot Image [Andrew Touchstone Headshot Image]

Andrew Touchstone

Senior Director, Growth Marketing, Credit Karma

Branch has been a critical partner in driving mobile growth and getting the most out of our mobile platforms. As Philips looks to innovate with partners, Branch has proven to be eager to learn and move forward with us. Thus, we are excited to identify together all future opportunities to grow further in the digital landscape.

Gianna Spyroulia Headshot Image [Gianna Spyroulia Headshot Image]

Gianna Spyroulia

Digital Marketing, Philips

Branch is at the forefront of how we get a user into our app and our growth would not be nearly what it is today without Branch. Beyond the ease of implementation, weve found true partners on the Branch team that work as hard as we do to make sure were achieving goals.

John Pacino Headhost Image [John Pacino Headhost Image]

Jon Pacino

SVP Product and Engineering, Audacy (formerly Radio.com)

Max Fashion [Max Fashion]

Max Fashion Drives Double-Digit
Growth With QR Code Campaigns

92%

increase in app installs

85%

growth in orders from QR code-driven installs

10%

decrease in customer acquisition costs

Read the case study

Poweringgrowthacross industries

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Health

Increase customer loyalty and satisfaction while cutting costs.

Go to health
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Finance

Reduce cost to serve and enhance customer satisfaction.

Go to finance
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Retail & e-commerce

Optimize and track friction-free shopping experiences.

Go to retail & e-commerce
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Food & beverage

Drive value for both your business and your customers.

Go to food & beverage
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Media & entertainment

Get links and data that keep up wherever your audience moves.

Go to media & entertainment
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Travel

Revolutionize engagement, retention, and LTV.

Go to travel

Built to connect your tech stack

Branch is the super connector that integrates with the tools you already use to drive growth. We offer seamless data orchestration with 80+ platforms, including Apple, Google, Meta, Snap, TikTok, Twitter, AWS, Braze, MoEngage, Movable Ink, and Amplitude.

See what better can do.

Join the 3.5 billion-user network built on trust, precision, and performance.

Book your demo and experience how clarity drives conversion.

Request a demo now

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Branch powers every touchpoint with links that work and insights that prove it.
From click to conversion, we make growth measurable.

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