Simplify Retail Experience From Sign-In To Checkout

Add secure, frictionless authentication to your online store. Prevent account takeovers. Unify access for partners, suppliers, and collaborators.

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Developer docs

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Cut Cart Abandonment by Unifying Identity

Flexible Authentication

Give secure and frictionless access with flexible authentication methodsemail, social login, passkeys, and passwordless options.

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Access Control

Personalize user journeys

Branded experiences using AI

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Cut Cart Abandonment by Unifying Identity

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Flexible Authentication

Give secure and frictionless access with flexible authentication methodsemail, social login, passkeys, and passwordless options.

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Access Control

Manage access across your retail operations with role-based permissions. Make all transactions secure and earn customer trust.

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Personalize user journeys

No-code orchestration and workflow templates to streamline checkout or loyalty journeys. User real-time webhooks to trigger personalized offers, cart syncing, and more.

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Branded experiences using AI

Launch responsive, retail-optimized login pages in minutes using our AI-powered builderfully customizable to match your brand across mobile apps and online storefronts.

Scale To Meet Seasonal Demands & Spikes

<100ms

API Response Time

100%

Uptime

1.5B+

Identities managed every month

100K

RPS

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Build Customer Profiles Over Time With Progressive Profiling

Collect customer data at their pace. Gradually build profiles as they interact with your platform, ensuring faster sign-ups and a seamless experience.

Progressive Profiling Docs

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Personalized Marketing in Retail Made Easy

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Frictionless Federation & SSO

Enable secure access for partners and vendors using standards-based federation (SAML, OAuth, OIDC). Simplify logins across systems with Single Sign-On and easy token management via developer-friendly APIs.

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Centralized Identity Management

Unify customer and partner profiles in one scalable system. Ensure consistent authentication, simplify integrations, and sync identity data across online stores, mobile apps, and internal platforms.

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Secure And Compliant For Retail Usecases

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Built-In Compliance & Data Privacy

Stay compliant with GDPR, SOC 2 Type II, and other global standards using integrated privacy tools.

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Standards-Based Security Protocols

Leverage OAuth 2.0 and OpenID Connect to power secure, interoperable authentication across apps and services.

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Adaptive Multi-Factor Authentication

Apply intelligent, risk-aware MFA that adjusts authentication based on user behavior, location, and device contextenhancing security without added friction.

Built To Power Modern Retail Agility

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Live Event Support

Handle login surges during high-demand events with scalable infrastructure and on-demand engineering support. You also get a detailed performance insight after the event.

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Customer Analytics

Monitor logins, registrations, and engagement in real-time. Leverage API-driven insights to refine customer journeys and improve the outcome of your campaigns.

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Own First-Party Data to Personalize experiences

Stop bots and automated attacks

Passkeys, adaptive MFA or recaptcha requests applied based on real-time risk signals to stop bots and account takeover attacks.

Fraud prevention using AI-based anomaly detection

AI-based anomaly detection at transaction level can identify fraud and alert you to eliminate these attacks on your store.

Regional Data Storage

Comply with data residency laws and enhance performance by storing user data in their local regions (choose from 35+ globally distributed data centers).

Streamlined Onboarding & Access For Your Retail Partner Network

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Secure Partner Onboarding

Streamline how you bring vendors, and enterprise partners into your ecosystem. Our Partner IAM platform enables self-service registration with built-in verification, allowing your partners to be operational in minutes, not months.

Granular Access Control

Give partners exactly the access they neednothing more, nothing less. LoginRadius Partner IAM lets you define precise permissions based on partner type, relationship tier, and individual user roles within partner organizations.

Unified Partner Portal

Provide a cohesive digital experience for all your B2B relationships. Your airlines, hotel chains, tour operators, and online travel agents access your systems through a branded, secure portal tailored to their specific needs and permissions.

Customer Identity Simplified.

No Complexity. No Limits.

Thousands of businesses trust LoginRadius for reliable customer identity. Easy to integrate, effortless to scale.

See how simple identity management can be. Start today!

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