I work on the practical side of e-commerce: SEO, WordPress and WooCommerce stores, print-on-demand catalogues, and the documentation that keeps all of it consistent.

I am not a software developer and I do not present myself as one here. What I publish on GitHub is written documentation: checklists, audit steps, templates and notes taken from real store work. Git is simply the best place I have found to keep that documentation versioned and public instead of scattered across notes apps.

• Technical and on-page SEO for WooCommerce and WordPress stores
• Product and category content written for buyers first and search engines second
• Print-on-demand catalogues: product data quality, thin content and duplicate variations
• Website optimization and page speed from a store owner's point of view
• Technical documentation and repeatable processes for the above

• Structured data beyond the basics, especially variable products and breadcrumbs
• Reading Search Console and server-side data properly instead of relying on plugin dashboards
• Markdown and Git workflows so my working notes are versioned and reviewable
• Measuring the effect of a single change rather than shipping ten at once

• ecommerce-seo-playbook — guides, checklists, templates and worked examples for WooCommerce, WordPress and print-on-demand store SEO, including technical indexation and faceted navigation.

More will follow when I have material that is tested enough to be worth publishing. I would rather have three useful repositories than twenty empty ones.

• Original wording only. No copied articles, no scraped content, no reworded competitor posts.
• Where something comes from official Google, WordPress or WooCommerce documentation, I link to the source instead of reproducing it.
• No invented statistics and no guaranteed results. If I have not tested something, I say so.
• Corrections are welcome. Open an issue and tell me what you saw on your own store.

The fastest way to reach me about anything published here is to open an issue on the relevant repository.