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Mailchimp for WooCommerce

Beskrivning

Join the 17 million customers who use Mailchimp, the world’s largest marketing automation platform, to develop their e-commerce marketing strategy. With the official Mailchimp for WooCommerce integration, your customers and their purchase data are automatically synced with your Mailchimp account, making it easy to send targeted campaigns, automatically follow up with customers post-purchase, recommend products, recover abandoned carts, and measure the ROI of your marketing efforts. And it’s completely free.

Vad du kan gra med detta tillgg

  • Sync to your Audience in Mailchimp with purchase data.
  • Sync new subscribers to your Audience when they create an account and opt-in.
  • Set up marketing automations to remind customers about items they left in their cart or viewed on your site, win back lapsed customers, and follow up post-purchase. (Now available for free accounts!)
  • Visa upp produktrekommendationer.
  • Spra och segmentera kunder baserat p kphistorik och kpfrekvens.
  • Se detaljerade data om dina marknadsfringsresultat i din Mailchimp-adminpanel.
  • Find new customers, connect with current ones, and drive them all to your website with Facebook and Instagram ads. Then, set up Google remarketing ads to turn your site visitors into shoppers.
  • Automatically embed a pop-up form that converts your website visitors to subscribers.
  • Add discount codes created in WooCommerce to your emails and automations with a Promo Code content block
  • Create beautiful landing pages that make it easy to highlight your products, promote a sale or giveaway, and grow your audience.
  • This plugin is WPML compatible

Viktiga notiser

This plugin supports our most powerful API 3.0 features, and is intended for users who have not yet integrated their WooCommerce stores with Mailchimp.
You can run this new integration at the same time as your current WooCommerce integration for Mailchimp. However, data from the older integration will display separately in subscriber profiles, and cant be used with e-commerce features that require API 3.0.
WordPress.com compatibility is limited to Business tier users only.

Installation

Innan du startar

Here are some things to know before you begin this process.
– This plugin requires you to have the WooCommerce plugin already installed and activated in WordPress.
– Your hosting environment must meet WooCommerce’s minimum requirements, including PHP 7.0 or greater.
WP_CRON must be activated with your hosting provider to sync data. Please verify that it is enabled.
– We recommend you use this plugin in a staging environment before installing it on production servers. To learn more about staging environments, check out these related WordPress plugins.
– Mailchimp for WooCommerce syncs the customers first name, last name, email address, and orders.
– WooCommerce customers who haven’t signed up for marketing emails will appear in the Transactional portion of your audience, and cannot be exported.

Komma igng

Youll need to do a few things to connect your WooCommerce store to Mailchimp.
– Download the plugin.
– Install the plugin on your WordPress Admin site.
– Connect securely to your Mailchimp account via secure OAuth pop-up window.
– Configure your Audience settings to complete the data sync process.
– If you have more advanced configuration needs, please refer to our GitHub wiki

Vanliga frgor

Who is subscribed to my Audience with this plugin?

  • Customers are subscribed to your Audience when they opt-in at checkout or when an account is created. If an account is created through the standard WooCommerce My Account page, they must opt-in to be added.
  • Customers are sent to your Audience as Transactional if they do not opt-in. This is done so you can send abandoned carts or order notifications.
  • If double opt-in is enabled, customers will only be subscribed to your Audience if they approve the subscription from the confirmation email that is sent.

Vad r det rekommenderade sttet att synkronisera strre butiker?

To optimize the performance of your Mailchimp integration we recommend running the queue in CLI mode. Please refer to this guide in our Wiki.

Are multisite configurations supported?

Multisites are supported, with a few caveats. Please refer to our Wiki page on this topic for more information.

Varfr skickas inte produktkategorier till Mailchimp?

At this time, the synchronization of product categories from WooCommerce to Mailchimp is not supported by the Mailchimp API.

My sync is slow, or has stalled

  • If you’re using the current version of the plugin, it utilizes a queue system powered by Action Scheduler. It depends on WP_CRON to be activated with your hosting provider. Please verify that it is enabled.
  • If you’re using a host that makes use of CPU throttling, please check to see if you’ve hit your limit after initiating the sync.
  • If you’re using Redis, Nginx or MemCache, check to see if you or your hosting provider can exclude certain paths to the REST API and /wp-json/mailchimp-for-woocommerce.
  • If you have a large number of plugins being used, you may need to bump up your memory limit on your server (1GB for example) to accommodate the initial sync.

Min frga r inte listad

If you are unable to sync or connect with Mailchimp, you can open a ticket on our Github plugin page. Please provide the version of the plugin and PHP you’re using, any fatal errors in the WooCommerce logs (WooCommerce -> Status -> Logs) you’re seeing, along with relevant information to the problem you’re experiencing.

Recensioner

alexjust 24 mars 2026 1 svar
Doesn’t work (ie the subscribe on check out doesn’t actually add people to my mailchimp audience even if customer has the box ticked) and mailchimp support doesn’t seem to be able to help. Seems mailchimp is just having a total meltdown on mutliple fronts…. their file upload system doesn’t work, their book an expert booking form doesn’t work… I really hope they course correct. they used to be a good company…
uvve 28 februari 2026 1 svar
From 500 to 250 Contacts. Deinstallation. No way.
batman36 16 februari 2026 1 svar
I have a banner in my admin pages stating I’m not connected to a Mailchimp account. Yet when I click the link, takes me right to my dashbaord.
orjan.steffensen 29 juli 2025
As another have already reviewed: this plugin has logic that non-subscribes already subscribing customers if they do not check the ”Subscribe”-form each and every time they make a purchase. As such this plugin actively removes the best customers which is the opposite of what one wishes of Mailchimp. I’ve added a comment on this behaviour on the forum here on a thread with similiar problems, but that comment was not replied to, then deleted. I’ve also been in contact with Mailchimp support which is perhaps the most non-helpful support I can remember to ever have received, with a new support agent for each reply where they ask questions already answered. For now I’ve found a third party option to connect to Mailchimp, but I will also look at migrating to another service when possible.
Ben Andersen 28 juni 2025
I’ve been a Mailchimp user since 2013, but recent issues with this plugin have made me reconsider. A persistent bug has been causing me to lose subscribers (they turn non-subscribed automagically), which is incredibly frustrating. When I found that someone else had already reported the issue, I added helpful information to the thread. Initially, support thanked meonly for a moderator to later delete my comment and send me a message saying, ”If you need support then per the forum guidelines please start your own topic.” This felt unnecessarily rude and unhelpful. I couldnt even find the specific guidelines they referenced, and encouraging users to create duplicate threads seems counterproductive. Combined with other technical quirks and an overall decline in user experience, Ive decided to switch to Omnisend. Their support is excellent, and their pricing is much more competitive. Thanks for the earlier years, Mailchimpbut the recent experience has been disappointing.
blocke 7 maj 2025
God help you if it doesn’t work out of the box or you have a technical question. Support has become awful, compared to when I first signed up
Ls alla 726 betyg

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ndringslogg

6.2

  • Adds support for custom order types registered via wc_register_order_type (HPOS)
  • Adds editable checkbox label for mailchimp_woocommerce_newsletter_field
  • Adds loader UI for OAuth page
  • Caches GDPR API data
  • Optimizes CSS enqueuing to avoid wasteful loading
  • Fixes issue where admin-created customers overwrite Mailchimp contact subscription status
  • Fixes issue where API traffic is logged as historical-sync data after first sync begins
  • Fixes issue where deleted carts trigger Abandoned Cart emails and cart resurrection
  • Blocks dependency updates

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