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Smartwatches command 98% Search Share of Voice of wearables

800% increase in cost of living searches

406.6% YoY uplift in searches for brand loyalty

111% increase in searches for personalised health

The advertising landscape is constantly changing, just like your audience. From shifting consumer behaviours, to the shift to cookieless, are you confident your data is fresh enough to keep up? We leverage billions of daily search signals to uncover real-time search trends and audience insights, empowering you to stay informed of the key advertising moments and trends shaping your vertical. This means you can make smarter decisions and drive even better results.

[Gaming Report: Get the Lowdown on Consumer Search Behaviour and the Future of Play]

Jun 4, 2025 - 0 min read

Gaming Report: Get the Lowdown on Consumer Search Behaviour and the Future of Play

[Race Ahead Of the Competition With this Search-Powered Spotlight]

Jun 3, 2025 - 0 min read

Race Ahead Of the Competition With this Search-Powered Spotlight

[Spotlight: The Top Health and Fitness Trends Reshaping 2025]

Feb 25, 2025 - 0 min read

Spotlight: The Top Health and Fitness Trends Reshaping 2025

[5 Key Trends Brand Marketers Must Know from The Search-to-Sales Connection Report]

Jan 29, 2025 - 2 min read

5 Key Trends Brand Marketers Must Know from The Search-to-Sales Connection Report

[Explore the Powerful Connection Between Onsite Search Behaviour and Sales Performance in Captify and Circana’s New Report]

Jan 22, 2025 - 1 min read

Explore the Powerful Connection Between Onsite Search Behaviour and Sales Performance in Captify and Circana’s New Report

[7 Need-to-Know Trends to Take Your Q4 Travel Strategy to New Heights]

Nov 27, 2024 - 2 min read

7 Need-to-Know Trends to Take Your Q4 Travel Strategy to New Heights

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[Discover Key Audiences and Emerging Trends Shaping the Future of Travel]

Nov 26, 2024 - 0 min read

Discover Key Audiences and Emerging Trends Shaping the Future of Travel

[Beyond the Medals: How People Power and Viral Moments Shaped the Paris 2024 Olympics]

Aug 9, 2024 - 6 min read

Beyond the Medals: How People Power and Viral Moments Shaped the Paris 2024 Olympics

[6 Data-Driven Trends to Supercharge Your Festive Campaign Success]

Aug 8, 2024 - 2 min read

6 Data-Driven Trends to Supercharge Your Festive Campaign Success

[Whats Captifying the Paris 2024 Olympics? Real-Time Trends and Rings of Opportunity for Brands]

Aug 2, 2024 - 4 min read

Whats Captifying the Paris 2024 Olympics? Real-Time Trends and Rings of Opportunity for Brands

[Future-Proof Your Festive Strategy with Captify’s New Holiday Insights]

Jul 23, 2024 - 0 min read

Future-Proof Your Festive Strategy with Captify’s New Holiday Insights

[What Political Parties (and Brands) can learn from Consumer Search Behaviour related to the UK General Election]

Jul 4, 2024 - 5 min read

What Political Parties (and Brands) can learn from Consumer Search Behaviour related to the UK General Election

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After navigating a challenging period, travel is taking offbut how have the pandemic and rising living costs impacted today's traveller? Captify's new travel report leverages billions of intent-driven data signals, as well as insights from our partners at Forward, born from lastminute.com, to unveil crucial insights for travel marketers.

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