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Basic
$25/mo
For solo entrepreneurs
Sell online, in person, and in AI chats
Card rates from 3.3% + HK$2.35 HKD
AI assistant for commerce: content, insights, store tasks, and more
Millions of tokens
Earn up to $4,500 in credits
Grow
$69/mo
For small teams
Everything in Basic
Card rates from 3.2% + HK$2.35 HKD
Up to 5 staff accounts
Earn up to $6,500 in credits
Advanced
$299/mo
For global reach
Everything in Grow
Card rates from 3.1% + HK$2.35 HKD
Up to 15 staff accounts
Live 3rd-party shipping rates
Tailor your store by region
Earn up to $8,000 in credits
Plus
from$2,300/mo
For complex businesses
Everything in Advanced
Card rates from 3% + HK$2.35 HKD
Unlimited staff accounts
Fully customizable checkout
Up to 200 POS Pro locations
Unlimited B2B catalogs
Priority 24/7 phone support
Get the checkout that converts 15% better on average than other platforms.
Spin up your store from a simple prompt or with a pre-built template.
Hi there!
How can I help?
Sidekick is your commerce-obsessed best friend, ready to help you sell.
Sell from anywhereyour phone, a card reader, or the sales counter.
Show up where shoppers scroll and search with multichannel integration.
POS Pro
Add on
For physical storefronts
Learn moreAgentic
For selling in AI channels
Start for freeShopifys ever-improving platform has made it easy for FTC to manage orders, inventory, marketing and analytics in one easy-to-use place.
Kent Uyehara, Founder, FTC
$1.1 trillion
26 seconds
| Compare all features | BasicStart for free | GrowStart for free | AdvancedStart for free | PlusGet in touch |
|---|---|---|---|---|
| Pricing | ||||
| Pay monthly | $33 USD/mo | $92 USD/mo | $399 USD/mo | Starts at $2,300 USD/mo |
| Pay yearly | $25 USD/mo | $69 USD/mo | $299 USD/mo | |
| Core features | ||||
| Earn 1% back on all sales | Up to $4,500 USD | Up to $6,500 USD | Up to $8,000 USD | Up to $13,000 USD |
| Online store | Full-featured | Full-featured | Full-featured | Full-featured |
| Themes and templates | ||||
| Sell unlimited products | ||||
| World's best-converting checkout | ||||
| Sell on social and marketplaces | ||||
| Sell in AI chats | ||||
| Shopify B2B | Up to 3 catalogs | Up to 3 catalogs | Up to 3 catalogs | Unlimited catalogs |
| Inventory management | ||||
| Inventory locations | 10 | 10 | 10 | 200 |
| Additional staff accounts | 5 | 15 | Unlimited | |
| Invite third-party collaborators | ||||
| Sell and source products with Shopify Collective | ||||
| 200+ real-time reports, plus custom analytics | ||||
| 24/7 support | Live chat | Live chat | Enhanced live chat | Priority support |
| In-person sales | ||||
| Casual, in-person sales at pop-ups and events | ||||
| POS Pro: Advanced tools for brickandmortar retailers | $89/mo per location | $89/mo per location | $89/mo per location | Includes 20 locations. Up to 200 with Shopify Payments. |
| AI features | ||||
| Website builder | ||||
| Millions of tokens | ||||
| Sidekick, AI assistant for commerce | ||||
| Accepting payments | ||||
| Shopify Payments | ||||
| Online standard card rates | 3.3% + HK$2.35 HKD | 3.2% + HK$2.35 HKD | 3.1% + HK$2.35 HKD | Most competitive rates |
| Online Amex card rates | 3.9% + HK$2.35 HKD | 3.8% + HK$2.35 HKD | 3.7% + HK$2.35 HKD | Most competitive rates |
| Online international rates | 3.9% + HK$2.35 HKD | 3.8% + HK$2.35 HKD | 3.7% + HK$2.35 HKD | Most competitive rates |
| Bancontact rates | 3.9% + HK$2.35 HKD | 3.8% + HK$2.35 HKD | 3.7% + HK$2.35 HKD | Most competitive rates |
| iDEAL rates | 3.9% + HK$2.35 HKD | 3.8% + HK$2.35 HKD | 3.7% + HK$2.35 HKD | Most competitive rates |
| MB WAY rates | 3.9% + HK$2.35 HKD | 3.8% + HK$2.35 HKD | 3.7% + HK$2.35 HKD | Most competitive rates |
| USDC rates | 3.3% + HK$2.35 HKD | 3.2% + HK$2.35 HKD | 3.1% + HK$2.35 HKD | Most competitive rates |
| Third-party transaction fees | 2% | 1% | 0.6% | 0.2% |
| Built-in fraud analysis* | ||||
| *Requires Shopify Payments | ||||
| Hosting | ||||
| Unlimited web hosting | ||||
| Custom domain name | ||||
| Free SSL certificate | ||||
| Marketing | ||||
| Unlimited contacts | ||||
| Create customer segments | ||||
| Create email campaigns | ||||
| Pay-per-send SMS campaigns | ||||
| Capture customer leads | ||||
| Chat with customers | ||||
| Create marketing automations | ||||
| Abandoned checkout recovery | ||||
| Create and share discount codes | ||||
| Sell gift cards | ||||
| Marketplaces | ||||
| Import unlimited orders from marketplaces | ||||
| 50 synced marketplace orders per month | Free | Free | Free | Free |
| Over 50 synced marketplace orders | 1% up to $99/mo | 1% up to $99/mo | 1% up to $99/mo | 1% up to $99/mo |
| Customization | ||||
| Integrate with 1000s of apps | ||||
| Checkout customization | Limited | Limited | Limited | Full |
| Build custom apps using Shopify APIs | Limited data access | Full data access | Full data access | Full data access |
| API rate limits | Standard | Standard | Up to 2x on select APIs | Up to 10x on select APIs |
| Build headless storefronts | 1 | 1 | 1 | 25 |
| Sell globally | ||||
| Translate your storefront | ||||
| Show prices in local currencies* | ||||
| Localized selling with Shopify Markets | ||||
| Accept local payment methods* | ||||
| Assign local domains | ||||
| Estimate and collect duties and taxes | ||||
| *Requires Shopify Payments | ||||
| Finance | ||||
| Manage money with Shopify Balance | 2.29% earnings rate | 2.29% earnings rate | 2.29% earnings rate | 3.31% earnings rate |
| Flexible growth funding through Shopify Capital | ||||
| Shopify Credit pay-in-full Visa card | Up to 3% cashback | Up to 3% cashback | Up to 3% cashback | Up to 3% cashback |
| Schedule, pay, and manage bills with Shopify Bill Pay | ||||
| Just for Plus | ||||
| High volume checkout | ||||
| Merchandise with Shopify Combined Listings | ||||
| Free expansion stores | Up to 9 | |||
| Bot protection | ||||
| Up to 500% higher API call limits | ||||
| Test new features before launch | ||||
| Personalize store with custom functions | ||||
| Custom user groups | ||||
| Plus Certified apps | ||||
Shopify Bill Pay is provided by
[Melio]
Shopify is a tech company, not a bank. We partner with Stripe Payments Company for money transmission services and account services with funds held at Fifth Third Bank N.A., Member FDIC. Shopify Balance Visa Commercial cards are powered by Stripe and issued by Celtic Bank pursuant to a license from Visa U.S.A. Inc. All funding through Shopify Capital in the U.S. is issued by WebBank. Shopify Credit Visa Commercial Credit cards are powered by Stripe and issued by Celtic Bank pursuant to a license from Visa U.S.A. Inc. See Issuing Bank Terms and Program Terms.
The Balance earnings rate is a reward provided by Shopify and is not interest. The rate is variable, subject to change without notice, and accurate as of August 18, 2026. The reward accrues daily and is paid monthly in the form of a credit to your Balance account. ACH limits may apply. See Reward Terms. Stores on Shopify Plus are rewarded with 3.31%, and all other plans receive 2.29%.
"Cashback" refers to rewards earned as a percentage discount on eligible purchases. Earn 3% cashback as a statement credit on up to US$250,000 of annual eligible purchases in your monthly top spend categoryeither marketing, fulfillment, or wholesale, and 1% cashback thereafter. Earn 1% cashback on the other two spend categories. Restrictions apply. See Program Terms for details. By default, you are opted in to paying your full statement balance by an automatic debit from your designated bank account within 1 month to avoid fees. You have the option to switch to making daily payments from your sales and take up to 10 months to pay your full statement balance, for a fee. If payment is not received in full within 10 months, a 2% monthly late fee will apply to your past-due balance.
Offers to apply do not guarantee funding. Shopify Capital loans are repaid based on a percentage of daily sales. The maximum repayment term is 18 months, and 2 minimum payments apply. The actual time period within which the loan is repaid may be less than 18 months. Funds through Shopify Capital are added to your account in as little as two business days, if approved.
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