Legendary landlady signs new five-year Stoke-on-Trent pub deal

Congratulations Tracey!

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Rob Andrews Head of Content

16:00, 18 Aug 2026

[Landlady of The Unicorn Inn Tracey Bowen]

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Landlady of The Unicorn Inn Tracey Bowen (stock image)

Legendary landlady Tracey Bowman is here to stay for at least another five years - at her iconic Stoke-on-Trent pub. Tracey went from cleaner and barmaid to running The Unicorn Inn, on Piccadilly, in Hanley, in 2018.

Her tenure saw the pub return to the CAMRA Good Beer Guide for the first time in a decade.

Now Tracey has signed a deal to remain at The Unicorn Inn until 2031.

In a social media post to drinkers, she said: "I've gone and done it - I've just signed another five years at The Unicorn Inn. A huge thank you to everyone who has supported me over the past eight years. Here's to the next five. Beer, banter, and good times."

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