DAAC News

Digital Advertising Alliance of Canada

PO Box 97045, Toronto, Ontario, M6R 3B3

Associations of DAAC

Association of Canadian Advertisers
Association of Creative Communications Agencies
Canadian Marketing Association
Canadian Media Directors' Council
Institute of Canadian Agencies
Interactive Advertising Bureau of Canada


AdChoices is a self-regulatory program for interest-based advertising that provides consumers with transparency, choice, and accountability.

The Digital Advertising Alliance of Canada (DAAC) is a national non-profit that develops and administers self-regulatory programs to enhance transparency, accountability, and consumer trust in digital advertising.

Associations de DAAC

Association canadienne des annonceurs
Association des agences de communication crative
Association canadienne du marketing Bureau de la publicit interactive du Canada
Canadian Media Directors' Council
Institut des agences canadiennes


Choix de pub est un programme dautorglementation en matire de publicit fonde sur les centres dintrt qui offre aux consommateurs transparence, choix et responsabilisation.

LAlliance de la publicit numrique du Canada (DAAC) est un organisme national sans but lucratif qui labore et administre des programmes dautorglementation visant renforcer la transparence, la responsabilisation et la confiance des consommateurs envers la publicit numrique.