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Press Release
Adding Nimble advances Swoops position as the only integrated ecosystem built to connect patients and HCPs with the right information to improve health outcomes.
Communities
Patients share their attitudes toward pharma advertising, ad exposures, and how they speak with HCPs about medicine in exclusive research
Privacy
As states tighten privacy regulations, partnering with a compliant data provider isn’t just a best practice. It’s a necessity.
DTC and HCP Audiences drive scalable reach across all channels
Predictive Audiences reach patients before key health events
Intelligent Search and Chat on brand.com guide intent
Condition-specific Communities strengthen direct patient engagement and unlock richer insights
Rx first-fills and adherence solutions reach patients when they decide to start and stay on therapy
SOLUTION
Uncover the most relevant patients for your brand.
SOLUTION
Go beyond traditional NPI segmentation and PLD reporting by quantifying every HCPs brand value.
SOLUTION
Accelerate therapy adoption with intelligence that helps patients start treatment without delays and stay on therapy.
SOLUTION
Predict tomorrows target today and reach DTC and HCP audiences before critical health milestones occur.
SOLUTION
Unify planning, activation, and measurement across data-driven linear, addressable, and connected TV.
SOLUTION
Advance patient-first engagement across MyHealthTeam, the largest opted-in condition-specific communities in the U.S.
SOLUTION
Accelerate commercial decision-making through GenAI-powered data analytics, uncovering the insights that matter most.
SOLUTION
Unlock unprecedented first-party data by transforming patient engagement into real-time answers and guidance.
Privacy, Safety, and Trust
All health data undergoes a HIPAA-compliant de-identification process, ensuring all personal information is removed.
Swoop builds audiences without relying on consumer attributes, health data, demographics, or inferred information.
Swoop’s privacy-by-design approach goes above and beyond current state and federal legislation, putting consumer privacy first.
Rx
Learn howdigital interventions increase patient engagement, improve medication adherence, and drive real-world patient outcomes.
Predictive Audiences
With an increased incidence in substance use disorders (SUDs), a MAT therapy wanted to increase adherence within its patient population to drive positive patient outcomes. Leveraging Swoops patented predictive technology, the brand was able to accurately identify patients most likely to become non-adherent and activate them programmatically across premium inventory.
DTC Audiences
A pharmaceutical brand needed to connect with a limited patient population diagnosed with a sensitive conditionand their caregivers. Swoop utilized its privacy-safe real world health data to create a targetable niche segment for activation on CTV platforms.
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