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50+ Years of Experience

Our independent industry self-regulation, accountability, and dispute resolution programs have a long track record of success, beginning with the founding of our National Advertising Division in 1971. Today, we operate more than 20 self-regulation and dispute resolution programs.

BBB AUTO LINE

California Lemon Law Civil Action Arbitration

California Lemon Law Civil Action Mediation

Center for Industry Self-Regulation

Children’s Confection Advertising Initiative

Children's Advertising Review Unit (CARU)

Children's Food & Beverage Advertising Initiative (CFBAI)

Class Action Arbitration Program

Coalition for Better Advertising

CPRA Compliance

Data Privacy Framework (DPF) Services

Digital Advertising Accountability Program (DAAP)

Digital Health Privacy Program (DHPP)

Direct Selling Self-Regulatory Council (DSSRC)

Ford Extended Service Arbitration

Global Cross-Border Privacy Rules (CBPR)

National Advertising Division (NAD)

National Advertising Review Board (NARB)

Privacy Recognition for Processors (PRP) Certification

RMAI Services

Vendor Privacy Program Certification

Volkswagen Car-Net & Audi Connect

Capabilities & Programs

Keeping Advertising Honest

Promoting truthful, transparent, responsible advertising through self-regulation, monitoring, and enforcement.

Achieving Privacy Accountability

Advancing privacy best practices and operating independent, third-party accountability programs to help businesses and consumers navigate the digital marketplace.

Protecting Children & Teens Online

Protecting children from deceptive or inappropriate advertising and ensuring that, in an online environment, childrens data is collected and handled responsibly.

Resolving Consumer Disputes

Success in neutral impartial mediation and arbitration for nearly 40 years, including BBB AUTO LINE, class action arbitration, and custom programs.

Emerging Issues & Programs

BBB National Programs is continuously working on new programs and initiatives to support the evolving business landscape.

Our National Partners

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Incubating New Programs

BBB National Programs created a 501(c)(3) foundation to help chart the future of industry self-regulation. The Center for Industry Self-Regulation (CISR), is dedicated to education and research that supports responsible business leaders developing fair, future-proof best practices, and to the education of the public on the conditions necessary for meaningful industry self-regulation.

Armed with the expertise and experience needed to incubate new initiatives, CISR is the place for industries to turn to build accountability programs to address emerging issues such as AI in Hiring and Recruiting.

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