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Recharge Blog | Subscription commerce industry insights
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Check below for insights on subscriptions, retention, and sustainable brand growth.

A split image showing two women using smartphones, one looking concerned and the other smiling while browsing a product display with a price reduction. [A split image showing two women using smartphones, one looking concerned and the other smiling while browsing a product display with a price reduction.]
Industry insights

CPG product sampling: why a $0.99 intro offer retains subscribers nearly 4 better than a free one

Aug 12, 2026
A person washing their hair with shampoo while holding a showerhead. [A person washing their hair with shampoo while holding a showerhead.]
Industry insights

The first-order discount sweet spot for CPG subscription brands is deeper than you think

Jul 30, 2026
A digital interface displaying a chatbot greeting with the text 'Hi, Im Remi' against a black grid background. [A digital interface displaying a chatbot greeting with the text 'Hi, Im Remi' against a black grid background.]
Product features

Ask your store anything, get the answer from Remi

Jul 21, 2026
A golden retriever eating from a bowl of dog food on a wooden floor. [A golden retriever eating from a bowl of dog food on a wooden floor.]
Industry insights

There’s a fresh wave of pet-food M&A, and the subscription data shows what’s actually worth the premium

Jul 21, 2026
A person applying a foamy cleanser to their face during a skincare routine. [A person applying a foamy cleanser to their face during a skincare routine.]
Best practices

Beyond the promo cycle: Dermalogica’s playbook for growing subscribers without discounts

Jul 16, 2026
Text displaying that women's most overlooked lifecycle stage may be its biggest subscription opportunity on a black background with colorful stars. [Text displaying that women's most overlooked lifecycle stage may be its biggest subscription opportunity on a black background with colorful stars.]
Industry insights

Menopause: the unsexy subscription category that outlasts fertility

Jul 15, 2026
A person sitting at a table holding a bottle of electrolyte drink, looking towards the side with statistics on revenue and brands displayed beside them. [A person sitting at a table holding a bottle of electrolyte drink, looking towards the side with statistics on revenue and brands displayed beside them.]
Industry insights

Electrolyte brands are multiplying faster than their subscribers

Jul 15, 2026
A person holds a credit card while using a laptop. [A person holds a credit card while using a laptop.]
Industry insights

How do backup payment methods affect involuntary churn?

Jul 14, 2026
User interface displaying a cancellation feedback form and a chart showing active churn rates over renewal cycles. [User interface displaying a cancellation feedback form and a chart showing active churn rates over renewal cycles.]
Industry insights

Subscription churn is front-loaded: the first reorder matters more than acquisition

Jul 10, 2026
A person brushing their teeth with a toothbrush in a bathroom setting while a tube of Verda's nano-hydroxyapatite toothpaste is displayed beside them. [A person brushing their teeth with a toothbrush in a bathroom setting while a tube of Verda's nano-hydroxyapatite toothpaste is displayed beside them.]
Industry insights

The wellness-ification playbook: why ‘functional’ products don’t make stickier subscriptions

Jul 9, 2026
Visual representation of interface elements with circular arrows and growth indicators. [Visual representation of interface elements with circular arrows and growth indicators.]
Industry insights

Recurrence, not growth, is the consumer IPO qualifier

Jul 8, 2026
Bar graph displaying reorder rates by vertical for various categories including Supplements & Vitamins, Coffee & Tea, Beauty, Health & Wellness, and Pet Supplies. [Bar graph displaying reorder rates by vertical for various categories including Supplements & Vitamins, Coffee & Tea, Beauty, Health & Wellness, and Pet Supplies.]
Industry insights

Supplement subscriptions have the leakiest first reorder (but investors don’t seem to mind)

Jul 7, 2026
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